When growth stops being clear, I help teams regain focus and momentum.

Former co-founder of Highrise.

15 years operating hands-on across growth strategy, creative, and acquisition inside real businesses.


This is useful when

• Growth has slowed, plateaued, or become harder to explain
• Multiple channels are active, but outcomes feel inconsistent
• Teams are busy, but priorities are unclear
• You want experienced external input without hiring an agency


This is not a fit when

• If you want execution without questioning fundamentals
• If budget or internal alignment is the main constraint
• If you’re looking for tactical support only


How I help

• Growth diagnostics and strategic direction
Identify what matters next and what to stop doing.
• Positioning, messaging and offers
Align what’s being sold with how it’s being understood.
• Performance acquisition (Meta, YouTube)
Creative-led execution once fundamentals are sound.
• On-demand advisory or fractional growth leadership
Senior input without long retainers or agency overhead.


Context

I spent the last 7 years building and running a growth agency, working directly with founders, marketing leaders, and leadership teams across multiple stages of growth.

I’m usually engaged when growth decisions have become harder to make, harder to justify, or harder to align around.


How engagements work

No pricing pages. No fixed packages. No marketing fluff.

Work is scoped around the problem being solved, not a predefined menu.

• Strategy sprint.
• Acquisition and creative audit.
•Ongoing advisory.
• Fractional growth or CMO-style support.


A note on focus

After several years building and running a growth agency, I realised that what I enjoy most isn’t scale for its own sake, but depth.

I like working closely on meaningful problems with teams who care about doing things well. Fewer engagements, more focus, and real ownership over the challenges at hand.

That’s what led me away from agency life and back towards more direct advisory and hands-on work.


Next steps

If this sounds relevant, I take on a small number of engagements at a time.

Book a diagnostic call and we’ll assess whether it makes sense to work together.

© Charles Tourny
Consulting services provided by North Ledger Ltd